Mediacorp, which started the Saving Gaia corporate initiative in 2007, and they began beach cleanups in 2014 at Selimang Beach. In 2015, they organised a year-round cleanup for World Environment Day as well and will do more in 2016.
Each video was short, yet conveys clear messages about marine trash and what we can do to battle the problem. These interstitials were aired numerous times on various television channels and helped to raise awareness of the issue, in addition to the hard work on the shores.
Well done, Mediacorp!
Mediacorp Saving Gaia Beach Cleanup at Tanah Merah 6 (Sep 2015)
Mediacorp Saving Gaia Beach Cleanup at Pasir Ris 6 (Jun 2015)
Mediacorp Saving Gaia Beach Cleanup at Selimang Beach (Sep 2014), see Facebook.